Sara E. Rau

FTC Orders BetterHelp to Pay $7.8M in AdTech Ruling

The FTC recently filed its second enforcement action related to web tracking tools (AdTech) and the unauthorized disclosure of health information for advertising and third parties’ independent uses. The Complaint and Consent Order against BetterHelp, Inc. (“BetterHelp”), an online counseling service provider, allege that BetterHelp shared consumers’ sensitive mental health information with Facebook, Snapchat, and Pinterest for targeted advertising purposes. Notably, this is the first FTC action that involves a fine ($7.8M) in order to return funds to consumers whose health data was compromised. 

FTC Enforces Health Breach Notification Rule for the First Time

GoodRx, a prescription drug discount service provider, faces $1.5 million in civil penalties for disclosing individuals’ health data to advertisers and advertising platforms such as Facebook and Google.

Long Ridge Equity Partners Announces Significant Growth Investment in Acqueon

Choate represented Long Ridge Equity Partners in their majority growth investment in Acqueon, a leading provider of omnichannel customer engagement software.

Transformation Capital Leads $24M Investment in Plume

Choate represented Transformation Capital as the lead investor in a $24M Series B investment in Plume, the leading gender-affirming virtual care provider.

Post Roe v. Wade: Impact on Fertility Industry

Julia Hesse and Sara Rau discuss the impact of a state restricting or banning the right to abortion on the fertility industry.

Riverside Partners Completes New Platform Investment in UnisLink

Choate represented Riverside Partners in the completion of a new platform investment in UnisLink Holdings, a leading provider of end-to-end revenue cycle management and population health management services to independent physician groups, ACOs, and value-based care groups across the United States.